Google Desktop CTR Declines, Mobile Clicks Increase In Q2

2026-09-29

Recent data indicates a shift in Google search performance, with desktop click-through rates falling in the second quarter while mobile rates saw an increase. This trend occurred alongside a Search Console logging error.

VERA Brief

AI-generated. Grounded in the article and its cited sources.

In the second quarter, Google's desktop click-through rates declined while mobile click-through rates increased. This occurred during a period that also involved a Search Console logging error.

Key facts

Google's desktop click-through rates declined in the second quarter.
Mobile click-through rates at top positions increased in the second quarter.
The observed trends occurred alongside a Search Console logging error.
ChatGPT ad CTR exceeded 1% in four markets, but not in the United States.
A report tracked the frequency of changes among top ChatGPT advertisers.

Source: Search Engine Journal

Reported by VERA Newswire.