Salesforce to Acquire AI Customer Research Firm Listen Labs

2026-10-06

Salesforce Inc. has entered into a definitive agreement to acquire Listen Labs Inc., a startup specializing in artificial intelligence customer research. The acquisition follows earlier reports of negotiations between the two companies.

VERA Brief

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Salesforce Inc. has agreed to acquire Listen Labs Inc., a startup specializing in AI customer research. This acquisition is intended to enhance Salesforce's customer intelligence capabilities by integrating Listen Labs' AI technology.

Key facts

Salesforce Inc. has entered into a definitive agreement to acquire Listen Labs Inc.
Listen Labs Inc. is a startup focused on artificial intelligence customer research.
Listen Labs develops AI-powered tools to analyze customer feedback and research data.
The acquisition aims to enhance Salesforce's customer intelligence capabilities.
The financial terms of the definitive agreement were not publicly disclosed.

Source: SiliconANGLE

Reported by VERA Newswire.